Harley Davidson’s Expansion

Harley Davidson has long been one of the leading motorcycle manufacturers in the US. It’s iconic and synonomous with good ol’ USA pride. We see their logo plastered all over UFC, NBA, and almost every televised sporting event. With all of Harley Davidson iconic classic appeal, it’s no wonder that they’re widely embraced. As Harley Davidson continues to grow overseas in countries like Japan and Australia, it’ll continue to bring us new customers and fans of our work.

With their already strong product offering and line up, they’ve continued to grow their sales. This year, they’ve reported a 5.8% increase in sales from last year Q1. The increase has helped boost the companies total revenue to up to 22%. All of the growth is credited to their strong oversea sales. Their international dealers have continued to grow with an increase of 11% since the first quarter last year. Competing companies like Indian and Polaris have struggled to reach the same international customer base that Harley Davidson has.

Harley Davidson’s product like has only continued to get stronger and better with their 2015 model line up. They recently announced the new model line up which includes a few new models and game changers. One of the biggest additions to their model line is a brand new trike. They introduced new models which will better accommodate shorter riders and target the w omens rider segment of the market. These new additions to their model line up will only help increase HD’s prominent branding worldwide. They unveiled several completely redesigned models like their Road Glide and Street Glide models. Check out this video below and get excited for the new things coming from HD.