Royal Enfield Tripled Sales in Last 10 Years, Sold One Million Motorcycles in 2024

What an incredible and successful journey it has been for Royal Enfield. The brand is making waves in most parts of the world. For those who love motorcycling, remember Royal Enfield as a good brand. In fact, over time, Royal Enfield has become one of the major brands.

Do you want to know how successful Royal Enfield has become? This Indian multinational motorcycle manufacturing firm has increased its sales three times in the last decade.

The company has also sold approximately 1 Million RE motorcycles in 2024. This is considered to be a great milestone achieved by Royal Enfield lately.

Let’s talk about some impressive figures achieved by Royal Enfield in 2024. A sales increase of around 4.7% has been witnessed in the last year. According to an estimate, Royal Enfield sold approximately 944,000 motorcycles in 2024.

Thanks to its remarkable production strategy and efforts, Royal Enfield has successfully become the 10th largest motorcycle manufacturer in the world. It is considered a great achievement to be in the top 10, alongside major brands in the list.

Apart from India, Royal Enfield’s home ground has made a huge mark in Latin America, Europe, Asia, and Brazil. The brand has shown great progress in these regions.

It is going great for the company so far. It also plans not to stop and continue at the same pace. The best thing about Royal Enfield is that it is known for producing affordable motorcycles. However, it doesn’t compromise on its manufacturing and build quality.

Royal Enfield has been seen making regular updates to its motorcycles. This Indian motorcycle brand loves to bring innovation to the motorcycling industry while keeping motorcycles approachable for most riders.

Royal Enfield motorcycles offer a perfect platform for beginners and those looking to start their motorcycling journey. The RE motorcycles are well-known for their classic appearance. However, they perform as per modern engineering standards.

Most reviewers and competitors were not expecting Royal Enfield to achieve this milestone. It was probably because of RE’s production and branding strategies.

The company sticks to producing low-cost, budget-friendly motorcycles. Apparently, it seems to work out for Royal Enfield. After all, what every business is looking for is sales.

Though Royal Enfield was successful in impressing riders throughout the last decade, 2024 went phenomenal. There were many new Royal Enfield models introduced last year.

Royal Enfield heavily modified its top-of-the-line ADV bike, the Royal Enfield Himalayan. Apart from the new liquid-cooled, 450 cc single-cylinder engine, the bodywork was completely transformed as well. The RE Himalayan was made smoother and aerodynamic for a better riding experience. The Royal Enfield Himalayan is the iconic model and is considered one of the best lightweight ADV motorcycles.

The Royal Enfield Shotgun 650 also impressed many new riders with its retro vibe and modern performance. On top of the new models, Royal Enfield has also made certain variations with its existing notable models.

Another contributing factor to Royal Enfield’s success is its simplicity. The way RE blends simplicity with retro-ness and modern performance is incredible.

Royal Enfield looks pretty invested in its unique old-school motorcycles. However, there has been a shift in its production strategy, and the company wants to explore the electric motorcycle market, too.

The motorcycling world is also expecting the company’s first electric motorcycle, the Royal Enfield Flying Flea, in 2025. The production is expected to start in 2025, and the bike will be released for sale in Spring 2026.